Today’s retailers must be everywhere at once, connecting with customers across multiple channels including physical shops, roving sales reps, websites, marketplaces, search engines, comparison sites and social media, be able to order from multiple suppliers, and also fulfil orders through a variety of carriers and dropshippers.
Versatility and scalability are crucial in today’s rapidly evolving retail environment.
Unifying all these different channels and requirements into a single system is unified commerce. Multichannel retail on a single dashboard.